Solidarity Finance Week: The Association for the Right to Economic Initiative (ADIE) wins the “Bonus d’impact” operation by BNP Paribas Epargne & Retraite Entreprises
Transforming employee savings and collective retirement into a concrete lever for solidarity: this is the objective of the “Impact Bonus,” an initiative led by BNP Paribas Epargne & Retraite Entreprises (BNP Paribas E&RE) for two years. This year, ADIE1, an association dedicated to granting microcredit and providing support for business creation, was chosen by employee savers.
“For nearly 25 years, BNP Paribas Epargne & Retraite Entreprises has been committed to promoting solidarity funds within corporate savings schemes, meeting the expectations of employees who want their savings to have a positive impact on society. With the “Bonus d’impact” and these 20,000 euros grant to ADIE, we are concretizing this commitment by supporting its action in favor of professional integration and the economic autonomy of the most vulnerable populations,” states Emmanuel Gendreau, Director of BNP Paribas Epargne & Retraite Entreprises.
Employee engagement at the heart of the “Bonus d’impact” scheme
Launched in 2024, this action aims to highlight the actors of the social and solidarity economy invested in the multi-company solidarity funds distributed by BNP Paribas E&RE.
The initiative is part of a growing desire among employees to give meaning to their savings. Indeed, according to a study conducted by BNP Paribas E&RE2, 85% of respondents express concern for social and environmental issues, and 82% are convinced they can take action through their corporate savings. Each year, employee savers are invited to vote for one of the pre-selected partner organizations. The winning association receives a grant worth 20,000 euros.
(Re)giving meaning to savings: a lever for awareness and engagement
By highlighting the concrete impact of corporate savings, BNP Paribas E&RE raises awareness among savers about the mechanisms of solidarity funds, which are still little known to the general public and employees. For client companies, this scheme constitutes a real CSR engagement lever, offering their employees the opportunity to give meaning to their savings by supporting, through their investment choices, organizations and projects that provide solutions for vulnerable populations.
Supporting ADIE: a choice for economic inclusion
For the 2026 edition, several social and solidarity economy structures were selected, operating in key areas such as access to housing, access to employment, microfinance and support for entrepreneurship, or the housing of dependent people. By designating ADIE as the winner, employees chose to support an association that, through microcredit and personalized support, allows the most vulnerable people to realize their entrepreneurial projects. Its action thus promotes professional integration, job creation, and economic autonomy.